Welcome back to #TheDailyThree, a weekday roundup featuring 3 top stories in digital + a few thoughts. Today we’re talking Instagram besting Snapchat in a key feature, Snapchat taking a page out of Instagram’s book and Facebook encouraging… clickbait?

1. Instagram is improving their messaging by allowing users to now choose whether they want images sent to disappear (previously the only option) or to stay permanently in the chat log. This is in contrast to Snapchat who’s messaging feature does not allow saving.

2. Meanwhile, Snapchat has for once taken a cue from Stories by adding gif integration using the ever popular Giphy. Snapchat is still somewhat reeling from a massive redesign that has seen a large outcry from its users. I still think they’ll get use to it.

3. Facebook is testing a featuring asking users to “tag a friend” as the default engagement in some posts. It’s a bit of backwards thinking in that this was the manual way of sharing content on Instagram before they allowed users to send posts via DM.